Studio or location: how I decide where to shoot an advertising campaign
One of the first questions I ask on any advertising brief is a simple one: should we build this, or
Saree and ethnic wear campaign photography: how I plan a textile brand shoot
A saree is not a product you can photograph the way you photograph a bottle or a box. It moves,
Framing Generations: Behind the Lens of Skyline Builders’ 30-Year Campaign
Introduction Every milestone deserves a moment of reflection — and for Skyline Builders, celebrating 30 years in Kerala’s real estate
Nature-Inspired Elegance: The Making of Tanmayi Jewellery Campaign
By Naseef Gafoor — Advertising photographer in Kerala, India. In the world of advertising photography, some projects demand more than
Photography vs Commercial Photography: What’s the Real Difference?
By Naseef Gafoor — Commercial advertising photographer in India; hospitality, food & architecture specialist based in Kochi. When people say
Celebrating Generations of Indian Saree
A Fashion Photography Campaign for Seematti Photographed by Naseef GafoorCreative Direction: BBP India A Creative Direction That Chose Presence Over